Objectives & targets of the travel plan

The objectives and targets of the Travel Plan were devised following analysis of the staff travel survey and the previous plan.
Gateshead Interchange

Find out what we are aiming to achieve with the travel plan:

Objective 1 – Increase awareness of the Travel Plan among staff

Target 1

Achieve improved level of awareness among staff of Travel Plan measures, interventions and promotions aimed at achieving more sustainable work journeys (measured as below)

Intervention

Use this website to showcase all work travel-related information. Aim to amend and augment content (at least monthly)

Timescale

From Jan 2015. Ongoing.

Responsible officers

Terry Fay, Siobhan Bowery

Monitoring

Record demand for and use of Pool Cars, use of Civic Centre cycle storage, applications for Cycle to Work Scheme, use of Metro Business pass and applications for annual travel passes following introduction and promotion of website. Monitor and record use of website inbox and collate feedback from colleagues. Use Google Analytics to measure website visits.

Collate results and report Oct 2016

Pool Cars – Caroline Shield

Cycle Storage – Sarah Moralee

Cycle to Work Applications – Emma Brown

Metro Business Pass/applications for discounted annual travel passes – Chris Churnside/ Lorna Innis

Website feedback – Terry Fay

Google Analytics – Terry Fay

Intervention

Source and devise new sustainable travel-related offers.

Compose work travel-related material for Wednesday Council Info emails (minimum once per month) which direct colleagues to this website for more information.

Prepare work travel-related material for insertion into Team Briefs to reach non-desk based colleagues. Aim for every 2 months.

Timescale

From Jan 2015. Ongoing.

Responsible Officers

Terry Fay, Siobhan Bowery

Monitoring

As above.

goal

Objective 2 – Reduce numbers travelling to and from work by car, decrease ‘in work’ private car use and reduce requirement for travel

Target 1

a) Achieve a 5% reduction in lone car journeys to and from work (currently 47% drive a car alone)
b) Achieve a 5% reduction in use of private car for journeys made during the working day (measurement will apply to journeys to ‘sites or other places in Gateshead’ – currently approx. 50% drive alone)

by Oct/Nov 2016

Intervention – increase walking*

  • Produce walking map showing locations within 20-30 minutes average walking distance. Pinpoint other Council offices and likely locations (in place by Mar 2015)
  • Continue liaison with Gateshead Council Get Walking Team and Public Health Colleagues to identify/design opportunities to promote walking challenges, events and the health benefits of active travel. Jan 2015– Oct/Nov 2016

Responsible Officers

Terry Fay, Siobhan Bowery

Intervention – increase use of public transport*

  • Promote the range of subsidised annual travel tickets (bus and metro) currently available to staff via monthly salary deductions. Jan 2015 – Oct 2016
  • Introduce corporate bus tickets for staff use. Locate passes on main reception for ease of access.  In place in November 2014. Monitor levels of use and report Oct 2015 and Oct 2016
  • Seek updates from Nexus and other public transport operators on new tickets/promotions/routes and available concessions. Liaise with Corporate Travel Team with regard to applications and concessions. Start Jan 2015 – monthly thereafter
  • Promote use of Metro Business Pass. Jan 2015 – Oct 2016
  • Investigate provision of bus/metro ‘taster’ tickets (in particular for new employees). By Mar 2015.

Responsible Officers

Siobhan Bowery, Terry Fay

Intervention – increase cycling*

  • Canvass opinions from colleagues about level/quality of amenity currently in place for cyclists at Civic Centre (from Jan/Feb 2015 and ongoing)
  • Update of Cycling Strategy: Consult with colleagues on how the updated CTP aligns to this strategy. Jan 2015 – March 2015
  • Assist awareness of local Cycle Network to facilitate work journeys. Jan 2015 – Oct 2016
  • Evaluate use of available cycle storage, clothing lockers. From Jan 2015– Oct 2016
  • Meet with Cycling Officer to discuss information obtained and available funding. Create shortlist of initiatives to encourage and facilitate more cycling (by end March 2015).
  • Secure the provision of 2 electric bikes for Civic Centre for during the day business use by staff.  Facilitate the installation of  bespoke storage and booking system.  Include additional, matching storage for 2 conventional pool bikes.  Ensure prominence of location and promote availability of the new facility to staff.  Cycles in place Spring 2015
  • Meet with cycling officer to discuss Bike Week and participation in active travel national/international events (by end March 2015)

Responsible Officers

Siobhan Bowery, Terry Fay

Intervention – increase the use of pool cars*

  • Evaluate use and critically consider increased future demand. Investigate timing of new procurement and probable augmentation of fleet. October 2014.  Current procurement now extended until 2015 (CS)
  • Promote pool cars and encourage non-registered Civic Centre employees to register. Provide ongoing updates on use. Jan 2015 via this site and ongoing (SM, TF)
  • Provide help and information to facilitate a supported challenge of casual user mileage claims. Jan 2015 – ongoing (TF)
  • Consult on target reduction for casual driver car use mileage payments. 15/16 tax year (AS/IG).

Responsible Officers

Caroline Shield
Terry Fay, Sarah Moralee
Alison Smith, Ian Gibson

Intervention  – promote agile working through home working and use of smart technology*

  • Liaise with HR to agree appropriate way forward to publicise Council’s home working policy and the potential impact on car journeys and congestion at peak times.
  • Assess available provision of telephone and video conferencing facilities and the contribution use can make to achieving a reduction to ‘in work’ car journeys. Provide rationale for increasing availability, where appropriate, by end Mar 2015
  • Seek update on the recent provision and use of I pads in selected services to reduce need for travel (put in place through FFF) and report on successes/lessons learned and how/whether this will be subject to further roll out by March 2015

Responsible Officers

Terry Fay
HR officer tba

Intervention – increase car sharing*

  • Promote car sharing via sharesmarter.co.uk. Highlight potential for finding the right car share partner. Jan 2015– ongoing
  • Consult on potential for a priority element in applications for car park permits where 3 or more staff members travel together. March – May 2015.

Intervention – all modes*

  • Seek and publish ‘colleague profiles’ in respect of their work journeys – for launch of website Jan 15.  Continue to seek further profiles to sustitute and augment this part of the website and achieve an ongoing picture of colleagues real experiences.

 

* This website will be the preferred method for promotion of the initiatives and measures above. Brief prompts will appear in Council Info emails and Team Briefs on a rotational basis to provoke interest and prompt visits to this website. (Other mediums will also be used where appropriate – posters, noticeboards etc).

 

Monitoring

Record demand for and use of Pool Cars, use of Civic Centre cycle storage, applications for Cycle to Work Scheme, use of Corporate Bus Passes, Metro Business Passes and applications for annual travel passes following introduction and promotion of website. Monitor and record use of website inbox and collate feedback from colleagues. Use Google Analytics to monitor website visits.

Conduct a staff travel survey in Oct/Nov 2016.  Analyse results and compare to 2013 staff survey results.

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Collate results and report Oct 2016:

Corporate Bus Passes: Siobhan Bowery

Pool Cars: Caroline Shield

Cycle Storage: Sarah Moralee

Cycle to Work Applications: Emma Brown

Metro Business Pass/applications for annual travel passes: Chris Churnside/ Lorna Innis

Website feedback: Terry Fay

Google Analytics: Terry Fay

Follow up Travel Survey Sept/Oct 2016. Report on results by Jan 2017: Caroline Shield